Focus Group: TikTok - the Key to Diversifying your Talent Pipeline?

Is TikTok the platform to democratise student recruitment? We want to find out.

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Graduate employers are often flooded with applications - but often, from the same demographic. 

This session will give you the opportunity to hear directly from Gen-Z on how they are using TikTok to sift through the multitude of graduate roles:

• What type of ED&I graduate content captures their attention the most?
• What are the drawbacks when using TikTok as a search engine for careers?
• What is their onward journey when they find an opportunity they want to know more about?

Our Live Focus Group series is a chance for brands to ask our Gen-Z network questions directly. One member of our team will lead the questions, but brands are free to chip in with their own questions and contribute as we go.

Date: Tuesday 29th August

Time: 11am

There is limited space with just three brand spots available per focus group. Please register your interest by emailing liveseries@hypecollective.co.uk and one of the team will be in touch!

This event is a collaboration between Hype Collective and our parent agency Bulla Co.

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