Focus Group: TikTok and the Rise of Solo Travel Influencers
How is TikTok empowering solo travel?
Join us as we explore the rising popularity of solo travel content on TikTok and how it fearlessly inspires Gen-Z to embark on their adventures.
This session will give you the opportunity to hear directly from Gen-Z on how they are using TikTok to plan for their next solo adventure:
- Do they trust solo travel advice from influencers?
- What role does the TikTok solo travel community play in their decision making?
- What is their onward journey when they find a destination they want to know more about?
Our Live Focus Group series is a chance for brands to ask our Gen-Z network questions directly. One member of our team will lead the questions, but brands are free to chip in with their own questions and contribute as we go.
Date: Tuesday 15th August
There is limited space with just three brand spots available per focus group. Please register your interest by emailing firstname.lastname@example.org and one of the team will be in touch!
This event is a collaboration between Hype Collective and our parent agency Bulla Co.