Live focus group: Drivers of TikTok Search


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The Scoop

Live focus group: Drivers of TikTok Search

We are inviting a very select group of brands to join us for a live focus group to uncover:

  • Why are Gen Z using TikTok for search?
  • What products and services are they likely to use TikTok for over Google?
  • What are the specific search terms they are using?

We’ll be starting off with the three sectors that we know Gen Z are most likely to be searching out recommendations for on TikTok:

  • Fashion & Beauty – 16th November
  • Travel – 23rd November
  • Entertainment – 30th November

To attend just pop your details in below and we’ll share the details. There is only space for 3 brands per focus group.